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Viewing outcome relationships between 1757 and 63 - Business Administration - Management

Last approved: Thu, 01 Feb 2024 14:23:10 GMT

Last edit: Wed, 17 Jan 2024 16:46:59 GMT

Program Code

63 - Business Administration - Management

Course Code

1757

Learning Outcomes Relationships

PLO 1: Contrast and apply various management concepts and theories to address and resolve organizational challenges and problems.\n\n

CLO 1: Define basic marketing terminology, concepts, and strategies.
CLO 3: Describe the interrelationship of the marketing process to other business processes.
CLO 5: Analyze the interrelationship among a variety of marketing functions including the marketing mix, the exchange process, and market segmentation.
CLO 9: Perform a SWOT (strengths, weaknesses, opportunities, threats) analysis using a template.

PLO 3: Construct and utilize effective documents and presentations using technology.

CLO 2: Explain the influence of the various social, economic, technological, competitive, legal and international environments to the marketing process.

Key: 381