Business Administration - Marketing, Associate of Applied Business

Curriculum Code #0226

Effective May 2018

Division of Engineering, Business and Information Technologies

This program is designed to prepare individuals for employment in a variety of marketing/administrative positions. The focus of the program is skill-building in the areas of communications, consumer behavior, sales management, advertising and promotion, and services marketing. Lorain County Community College has articulation agreements with colleges and universities including programs offered by Lorain County Community College’s University Partnership.

Plan of Study Grid
First Year
Fall SemesterHours
ACTG 151 ACCOUNTING I - FINANCIAL 4
BADM 165 LEGAL ENVIRONMENT OF BUSINESS 3
CISS 121 MICROCOMPUTER APPLICATIONS I 3
ECNM 151 MACROECONOMICS 3
ENGL 161 COLLEGE COMPOSITION I 3
SDEV 101 COLLEGE 101 1 1
 Hours17
Spring Semester
ACTG 152 ACCOUNTING II - MANAGERIAL 2 4
ECNM 152 MICROECONOMICS 3
ENGL 162 COLLEGE COMPOSITION II 2 3
MKRG 113 PRINCIPLES OF SELLING 3
Select one of the following: 3-4
QUANTITATIVE REASONING  
STATISTICS 3  
COLLEGE ALGEBRA 3  
 Hours16-17
Second Year
Fall Semester
BADM 211
BUSINESS COMMUNICATIONS 2
or ORAL COMMUNICATION
3
BADM 251 PRINCIPLES OF MANAGEMENT 3
MKRG 251 PRINCIPLES OF MARKETING 2 3
PSYH 151
INTRODUCTION TO PSYCHOLOGY
or INTRODUCTION TO SOCIOLOGY
3
Science Elective 4 3-4
 Hours15-16
Spring Semester
MKRG 221 CONSUMER BEHAVIOR 2 3
MKRG 247 SERVICES MARKETING 2 3
MKRG 255 ADVERTISING & PROMOTION MANAGEMENT 2 3
Select one of the following: 3
SOCIAL MEDIA MARKETING 2  
RETAIL MANAGEMENT 2  
ADVANCED SALES TECHNIQUES 2  
 Hours12
 Total Hours60-62

Program Contact(s):

Maria McConnell
440-366-7404
mcconnel@lorainccc.edu

For information about admissions, enrollment, transfer, graduation and other general questions, please contact your Advising Team.

More program information can be found on our website.